Wool carpet is a natural insulator, helping to keep your home warm in winter and cool in summer. Because of wool’s natural inbuilt crimp, air is retained in millions of tiny pockets which provide an insulating effect, thus creating a comfortable environment.
The unique properties of wool react to changes in temperature, absorbing and desorbing significant quantities of moisture from the air to control humidity. In cold, damp conditions (high relative humidity) moisture is absorbed by wool and heat is given off. In warm dry conditions, moisture is released by wool, resulting in a cooling effect.